Cryptocurrencies, blockchain, NFT and new trends

Kraken Powers Up Formula 1 with Williams Racing Deal

  • Williams Racing Formula 1 inked a long-term deal with Kraken exchange.
  • Kraken plans to display NFTs on F1 cars during live events.
  • Kraken joins Binance and in major exchanges supporting F1.

The new multi-year partnership deal between major American crypto exchange Kraken and the Williams Racing F1 team comes when sports teams and athletes are extra cautious about joining forces with crypto enterprises.

Indeed, the halo and rear wing of every Williams Racing F1 model will be emblazoned with Kraken’s logo, but that’s not all this partnership has to offer blockchain enthusiasts. According to the official press release, Williams Racing F1 will launch an exclusive NFT collection, while collectibles include physical merchandise.

Crypto & Sports Partnerships – Back on Track?

Kraken underwent many changes and legal drama…

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